BLOGDonna St. Jean Conti2022-06-23T20:40:21+00:00

A planner for 2025

PR Planning for the New Year

Marketing Communications,Public Relations

With 2024 coming to a close, it’s time for public relations (PR) professionals to reflect and plan for 2025.

The integration of AI with PR

AI’s Transformation of Public Relations

Public Relations

Artificial intelligence (AI) has become exponentially more powerful in recent years. But which AI-enabled tools have proven to be the most useful?

An old advertisement that would have had metrics behind it to measure PR success

Have AVE and UVM Given Way to KPIs?

Public Relations

What were the PR strategies and metrics of old?

LATEST ARTICLES

RECENT ARTICLES

PR Campaigns: Key Insights for Success

PR Campaigns: Key Insights for Success

While it is challenging to concretely measure the success of PR outreach campaigns, there are some metrics that serve as indicators.

Who Were the Early Pioneers that Shaped Modern PR?

Who Were the Early Pioneers that Shaped Modern PR?

How old are modern PR principles? Who established them?

360 Versus Integrated PR Programs

360 Versus Integrated PR Programs

What are the differences between 360 and Integrated PR programs?

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