


RECENT ARTICLES
PR & Marketing Trends for 2021: The Focus on Digital
As we come to the end of this tumultuous year, many of us are looking to 2021 wondering what to expect. What can we plan for? If 2020 taught us anything, we know that we [Read more]
Advertising, PSAs and PR, what’s the difference?
“There needs to be a better marketing plan (for science).” – Neil deGrasse Tyson Though he openly states that he wishes it weren’t the case, famed astrophysicist, Dr. Neil deGrasse Tyson, is known to say [Read more]
How to Use a Q&A in Public Relations
Public relations (PR) practitioners use a variety of tools in the course of doing their jobs, with the press or news release possibly being the most used tool. One PR tool, the Q&A (question & [Read more]