Public Relations

What PR Pros & Bloggers Need to Know About Google’s E-A-T and BERT

By Donna St. Jean Conti “Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.” — Brian Clark If you’ve been keeping up to date on Google’s ranking factors throughout 2019, then you’ve probably heard or read about Google’s focus on E-A-T – Expertise, Authority and Trust. Since …

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Donna St. Jean Conti, Reflecting on 20 Years in Business and What Comes Next

By Mary Hansen, President Mary Hansen Writes Today I am interviewing Donna St. Jean Conti, President of St. Conti Communications, regarding her company’s twenty-year anniversary. For additional information, please see the press release. Q. Can you remember back to what led up to the day that you opened your business? A. (Chuckling) Yes, I do. …

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Words Have Power: Nine Powerful Commencement Speeches

By Donna St. Jean Conti, President, St. Conti Communications Well, here we are at the close of another school year, and graduations are under way. That means that accomplished academics, business people, and celebrities are preparing and giving commencement speeches to celebrate and inspire newly minted degree holders as they embark on their futures. Most …

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Four Organizations with Hundreds of Green Volunteering Opportunities

Four Organizations with Hundreds of Green Volunteering Opportunities By St. Conti Communications Staff Volunteering is a fabulous way to give back to the Earth and her inhabitants. Get involved in ongoing projects that benefit the planet and the people who live here. Need an opportunity close to home? No problem. Looking for an adventure abroad? …

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Blogging for Public Relations: Linking, Monitoring, Outward Communications

Yes, there are dozens (if not hundreds) of blog posts and articles about blogging in public relations published every day, so what could possibly be added to the conversation that would be useful? Well, believe it or not, significant numbers of marketers still debate whether they should blog and, if so, how. Most of us …

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